What is your off-the-clock strategy for managing your private practice?

• Do you use an answering service?

• Do you remain on call 24/7?

• Do you refuse to speak to clients when you are out of the office?

• Do you trade off with other professionals?

I’m eager to hear what you do to cover your practice and how it works for you.

Tags: Coverage, On Call

If you’ve been following AllThingsPrivatePractice from the beginning, then you know that a marketing calendar is one of my secret weapons.    Here are a few ideas for your September marketing calendar . . . .

September 16 is Working Parents Day.  How about partnering with a drop-in childcare facility.  You can offer a free workshop for the most overlooked of working parents . . . stay-at-home parents while the childcare facility offers free or low cost childcare!  Consider topics that might be of interest to stay-at-home parents like Finding Time for Self Care, Holding on to Your Dreams While Holding on to Your Little Ones, and Raising Feminist Boys.

Another marketing opportunity is International Day of Peace on September 21.  This is a day set aside to promote

"Islamic Peace" by Trey Ratcliff / Stuck in Customs

peace and non-violence.  Offer to facilitate a book study for other therapists based on Marshall Rosenberg’s book, Nonviolent Communication:  A Language of Life.

Yom Kippur, the Jewish Day of Atonement, begins at sundown on Sunday, September 27 and ends at nightfall on Monday, September 28, 2009.  This is the most important of all Jewish holidays.  It is traditionally spent worshiping and fasting.  If you are not Jewish, consider offering to take call or cover other work-related duties for you Jewish colleagues in mental health.

Can you come up with other ideas to market your private practice in September?  Drop me a note here to share them.

Tags: Book Study, Calendar, Dreams, Free, On Call, Partner, Self Care, Workshop

The Basics of Clinical Supervision

Lately, I’ve found myself in a lot of conversations about clinical supervision.  If you’re getting ready to graduate from your clinical program in one of the mental health professions, it’s time to start thinking about your own clinical supervision.

Prior to obtaining your license as a professional counselor, social worker, or psychologist, you will be required to obtain 1500-4000 hours under clinical supervision.   If you are fortunate enough to work in an agency, hospital, or school, it is likely that your employer will provide clinical supervision for you on site at no expense to you.  If that’s the case, consider it a benefit of the job.

However, if following graduate school you attempt to go directly into private practice (as is the option in some states) or end up working for an employer that does not provide your clinical supervision, then you will need to find a supervisor and pay for supervision on your own.  (Look for 10 Questions You Must Ask Your Potential Supervisor next week to learn more about how to find a great supervisor.)

"Money Jar" by Automania / Mike

Supervision and Money

I’m not sure why but not one of my professors in graduate school ever thought to talk with us about those additional costs that we would incur following graduation.  So . . . let me break the news to you. . . .

One of the many reasons you may want to start out working for an agency that provides your clinical supervision is that it can be expensive if you have to pay for it on your own. If you are paying out of pocket, you should expect to pay whatever a typical clinical hour costs in your geographic area.

I charge the UCR – usual and customary rates – for those working on the Front Range in Colorado.  My fees are $100 – $125 / hour for individual counseling  and $60 / hour for group counseling.  I charge the same rates / hour for clinical supervision and you will find that most reputable supervisors charge based on their hourly clinical rate as well.

Too Expensive

If  you find those rates to be objectionable, you have a right to understand why these are actually reasonable fees and that good supervisors are not simply gouging you for “easy  money” (as one new graduate noted this week on a discussion list).  Here are some things to consider . . . .

• The professional standard for clinical supervision has shifted in recent years.  Your clinical supervisor is now expected (and in many cases, required) to obtain formal training in clinical supervision at her own expense.  In the State of Texas, that requirement is a minimum of 40 hours plus ongoing continuing education in the area of supervision.
• Your clinical supervisor is legally and ethically responsible for each and every client that you come in contact with.  S/he is also responsible for every decision that you do / do not make and every action that you do / do not take.  That’s a LOT of additional responsibility.
• Your supervisor is responsible for reading every bit of your initial client assessments, progress notes, all correspondence, and termination paperwork and providing feedback as needed.  That’s a LOT of time.
• Your clinical supervisor will typically meet with you on a weekly basis for 1-2 years.  That’s additional time out of her schedule every week s/he could be using to see a client and earn her hourly fee.
• During your weekly meeting with your clinical supervisor, s/he is required to essentially develop your abilities as a mental health professional.  Her roles will alternate between teacher, mentor, consultant and evaluator.
• For every hour that your clinical supervisor spends with you, s/he is most likely spending another hour in preparation — completing paperwork, refining a plan to help develop you as a counselor, gathering materials, reviewing literature to meet your unique needs and interests.  That’s MORE TIME.
• Your clinical supervisor remains on call for you 24 hours / day.
• And, long after you have completed your hours of clinical supervision, s/he remains liable for all those decisions you made while under supervision.  Assuming you are seeing 20-30 clients / week while your supervisor is also seeing that many clients / week, her choice to supervise you, in effect, doubles her risk of being sued.

I’m sure there are other risks / costs involved in being a clinical supervisor.  If you can think of them, please share them with us here so that new graduates will have a clearer understanding of why fees are set the way they are.

And, if you are a new or soon-to-be-new graduate who is considering clinical supervision, let me know if any of this is new information for you.

Tags: Clinical Supervision / Consultation, Consultation, Fee, On Call, Paperwork, UCR